High-quality 3D hotel rendering is a great way for hoteliers to stay ahead of the competition. The smart use of 3D architectural visualization in the hospitality industry attracts more clients and significantly improves conversion rates. It also leads to optimized booking curves, increased room revenue, higher return on investment, and much more.
All in all, 3D hotel rendering is a must when it comes to reinventing your brand and boosting your sales.
The hospitality sector is extremely competitive. Besides all the inherent business risks and challenges, running and maintaining hotel infrastructure can be very stressful and demanding. Many architects choose to delegate the task of creating 3D visuals to a professional 3D visualization studio for obvious reasons.
These days, leading hotel brands use 3D architectural renderings in many domains of their business, including all aspects of marketing, communication with individual guests, and B2B.
3D HOTEL RENDERING BOOSTS YOUR SALES BEFORE AND DURING HOTEL RENOVATION
Hotel renovation has become much more than replacing worn-out furniture and mattresses. These days, it is the very definition of competition in today’s hotel industry.
The hotel renovation cycle comes with many challenges. Whether it is refurbishment, basic or complete renovation, the aim is to increase hotel occupancy. Besides, renovation is a chance to upgrade your services and brand and successfully grow the business.
The most significant challenge in hotel renovation is connected to booking rates. 3D hotel rendering allows you to start booking and marketing even before the actual renovation starts, as professional state-of-the-art CGI provides you with top-notch visuals of the future, finalized look of all the hotel’s amenities.
With 3D hotel rendering, you don’t have to wait for the renovation works to be finalized. You can immediately start marketing and selling your future capacities, avoiding all the setbacks.
When it comes to hotel renovation, partnering with a 3D visualization studio is a multi-sided, lucrative financial opportunity. Photorealistic 3D visuals produce images of unsurpassed quality and appeal that can do most of the selling for you.
High-end, photorealistic CGI content has a far higher market value than a standard quality 3D rendering, not to mention conventional photography. 3D visuals create the fantastic potential for profit margins on images that you don’t even have to work on yourselves.
In this regard, closing a deal with a professional 3D visualization studio means closing the perfect deal, as you will be making lots of money straight away on these images.
3D HOTEL RENDERING IMPROVES YOUR SALES BETTER THAN PHOTOGRAPHY
CGI images have many advantages over traditional photography.
First, they can be made in advance, long before remodeling or renovation. They don’t require setting the actual room or amenity for the photographic session, not to mention waiting for the right light and other logistic factors to come together.
Second, high-quality 3D hotel rendering can realistically portray any desired mood, day or night, natural or artificial lighting, or season, with unprecedented realistic impact and attractiveness. This includes the highlighted objects of interest, such as decorative pieces or anything else for that matter. Top-notch CGI images include realistic reflections and suggest a tactile quality of depicted materials and items.
Third, 3D hotel renders can include animations, walkthroughs, or flythrough that showcase the actual use of the hotel, allowing the guest or client to visualize them in the space.
Traditional photography limits you to the contents within the frame. On the other hand, 360° panorama or walkthrough liberates the gaze by removing the boundaries, allowing the viewer to explore space at its fullest, anytime, anywhere.
3D HOTEL RENDERING ATTRACTS EVENT PLANNERS
The intersection of MICE and the hospitality industry is both competitive and creative. 3D hotel rendering can be the single most effective tool that will work to your advantage, as it allows the event planners to discover why your space could be their perfect MICE venue.
The stunning 3D hotel renders are the revolutionary sales tools, used by the leading hotel brands to bring event spaces to life with no photoshoots or room setups required.
The sophisticated 3D architectural visualization creates suggestive images and animations without the need for lengthy explanations and traditional sketches. In this way, you can quickly present the uses of your hotel amenities to event organizers.
In case you have modular conference halls, an immersive 3D render enables your clients to explore all the options of using the space. In-person visits become obsolete and you can book more events.
3D HOTEL RENDERING IS COST EFFICIENT
Successful hotel marketing plan reaches as many guests as possible while spending as little money as possible.
This is why the cost-effectiveness of 3D rendering is a no-brainer for any modern hotel marketing strategy.
3D hotel rendering eliminates the cost and the need to rush for a final prototype that enables a photoshoot. Besides, editing and corrections of 3D renderings take minutes or hours, rather than days.
CGI visuals also provide stunning, effective imagery for many designations at once: your website, social media, and all other marketing materials and presentation.
3D HOTEL RENDERING SELLS THE EXPERIENCE AND BOOSTS YOUR WEBSITE CONVERSION
Top-notch 3D hotel renderings create an immersive experience like no other tool. Guests feel more confident and more likely to book.
3D hotel rendering showcases your unique selling points, setting your hotel apart from countless others. Guests look at the branding, services, and images. But at the end of the day, the perceived experience is what gets people to book.
3D hotel rendering includes compelling artistic imagery that offers guests an opportunity to wander around the lobby, sit beside the pool, chill in the lounge area or stroll along the beachfront. This perceived experience is what tips the balance in favor of the hotel at the end. A guest gets a feeling of the place, its vibe and buys into the experience.